This is Nomad
We are Nomad.
African-owned journeys, operated across Africa since 1997.
Nomad Africa Tours & Safaris is a South African-based tour operator shaped by overland journeys, small-group travel, comfort departures, premium products and tailor-made African itineraries. We are guides, drivers, planners, workshop crew, operations staff, reservations specialists and travel experts working together to keep every journey moving.
The journey that started it all
London to Cape Town, 1996.
Before Nomad became a company, it was a journey. In 1996, Alexander Rutherford travelled across Africa from London to Cape Town. That expedition became the beginning of Nomad: a company shaped by long roads, practical problem-solving, value for money and a deep love of the continent.
“It gave me a love of Africa that runs deep.”
Alex’s founding idea was practical rather than polished: do it better, do it with integrity, keep the spirit of adventure alive, and make African travel accessible without losing what makes it real.
Read the journey that started Nomad
A company shaped by the road
The product is Africa. The difference is knowing how to operate it.
Nomad did not begin as a polished travel brand. It began with a long road journey, and it grew through the practical realities of African travel: distance, weather, border days, vehicle preparation, camp routines, guide decisions, supplier relationships and the people who make the experience possible.
Our trucks, routes, crew, office teams, suppliers and travellers are all part of the same story. When a guest books with Nomad, they support a wider African travel network: guides, drivers, workshop crew, activity providers, accommodation partners, local vendors, communities and the people who host our groups across the continent.
Mission and values
Good journeys need more than good scenery.
Africa provides the wild places, landscapes, wildlife and sense of scale. Our role is to prepare the journey properly, give honest advice, support the people who operate it, and work with partners who share our commitment to quality, value, responsibility and opportunity.
Quality & value
We build journeys that balance cost, route quality, inclusions, comfort and experience.
Responsibility & accountability
We take the details seriously because small misses can affect real travel.
Fun & adventure
The journey should still feel alive, social and memorable.
Integrity & honesty
We value clear communication, realistic expectations and fair dealing.
Service & efficiency
Good travel depends on preparation, response time and follow-through.
Employment & opportunity
Nomad’s story is also about African jobs, skills and the people behind the road.
The people behind the journey
Office, road, workshop and support.
This section will keep growing. The goal is to introduce the people behind Nomad properly: leadership, reservations, sales, finance, operations, guides, drivers, workshop crew and the teams who support travellers and agents before, during and after each journey.
Henk de Kock
Managing Director
Henk’s Nomad story is shaped by the road. He began as a driver and built his understanding of the company through the practical realities of African travel.
Anneliese Korsch
Agent Relations Manager
Anna supports Nomad’s trade relationships and helps keep the company connected to agents and partners around the world.
Jean Roux
Reservations Manager
Jean helps lead the reservations function, where guest details, booking flow and sales support need to stay aligned.
Cezanne Stevens
Tailormade Team Leader
Cezanne works with private groups, FIT journeys and charters, where each itinerary needs careful planning around client needs and supplier reality.
Gareth Webb
Operations Manager
Gareth supports the operational side of departures, where planning, timing, vehicles, crew and supplier details need to come together.
Lance Kelly
Workshop Assistant Manager
Lance is part of the vehicle-readiness story. In overland travel, the workshop is directly connected to the guest experience.
Isak Gerber
Financial Manager
Isak supports the financial controls and stability behind the business, helping keep the operation accountable and sustainable.
Wymare Fourie
Reservations Team Leader
Wymare supports the reservations team with the details that sit behind each booking, from guest information to departure preparation.
Armandt Jonker
Operations Assistant Manager
Armandt helps support the operational checks and coordination that keep departures moving behind the scenes.
Sune van der Walt
Sales Representative
Sune helps travellers and partners understand the routes, styles and choices available across the Nomad product range.More profiles coming
Guides, drivers, workshop crew and office stories
Nomad is more than a management team. We will keep adding short profiles from the road, workshop, reservations, operations, finance, marketing, sales and supplier network to show the full human story behind the company.
See you on the road
Find your route through Africa.
Explore our scheduled group tours, compare travel styles, or speak to our team about a tailor-made African journey.